Visual Design & Brand Strategy

My name is Yunke Xiao, a 25-year-old visual designer and brand strategist from Beijing currently working in New York City.

Before studying in the USA, I attended the Southwestern University of Finance and Economics, one of China's best business schools. While studying business, I discovered my passion for graphic design. I decided to switch my major at the end of my sophomore year and enrolled in the School of Visual Arts where I graduated with a Bachelor of Fine Arts degree in 2018. I am currently a graduate student in the world's first Masters in Branding Program at the School of Visual Arts.

After years of exploring the fields of design and business, I have devoted myself to the branding industry, where I can maximize my strengths and experience in both the design and business.


2018 - 2019

2015 - 2018

BFA Design

School of Visual Arts,

New York

MPS Masters in Branding

School of Visual Arts,

New York



​Animals Asia

Goethe Institut

CKGSB 长江商学院

Ambassade de France à Pékin

Embassy of the Kingdom of the Netherlands