Frozen Stars

Visual Identity & UI Design

Frozen Stars is an ice cream brand under StarbucksIt operates in an independent counter inside of Starbucks aiming to serve high-quality coffee-flavored deserts for all coffee and ice cream lovers!

As a brand under Starbucks, Frozen Star’s brand identity is directly derived from the designs of the Starbucks logo and it’s typeface choices while incorporating its own light blue color-way for a refreshing and cool taste.

© 2019 by Yunke Xiao